Side Hustle the New Black

Why Start a Side Hustle

So why start a side hustle? 

The side hustle. Your path to an exciting, fulfilling, and creative future set apart from the routine monotony of your day job.

And sure, it’s a way to make some extra cash. But it’s way, way more than that. The side hustle is your path to time freedom, to having more time to do what you love to do. And who doesn’t want more time to unleash and develop their creativity? I know I do. 

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That’s why I consider myself a serial side gigger... 

And why I continue to build tiny businesses. Because I want the freedom and variety to explore different ideas which I couldn’t get from building and scaling a single startup. With a startup I would be bogged down in building an ever larger team, constantly seeking funding from venture capitalists, trying to outrun the competition and gain market share.

Bigger, better, more, more, more!

Tires me out just typing that!

And don’t forget that there wouldn’t even be time or energy to spend on pursuing simple projects for passion, or pure enjoyment. You know, the stuff we seek do more of if only our day job didn’t get in the way so much.

Sure starting your own side hustle allows you to make more money outside of your day job (and extra cash is always nice, am I right?). That extra cash lets you buy things you need and want, and certainly lowers your financial stress. 

But more importantly it gives you freedom to pursue your passion, opens up new opportunities, and lets you expand your experience in new ways you may have been unable to do before due to the constrictions of your regular 9-5.

A side gig moves your eggs out from one basket.

It allows you to diversify your employment and provide a safety net. Because let’s be honest, who’s regular job is really safe these days? Historically people talked about job security. One job for the rest of your life. Those days are effectively gone.

These days we have multiple jobs over the course of our lives. Some people have multiple jobs at the same time just to make ends meet, and the job you do have will likely be outsourced, automated, or made obsolete in the very near future.

And truthfully how many are getting true enjoyment and value out of what they’re doing? Are you fulfilled in your day job?

Less cost and risk.

You don’t have to spend a lot of time validating or doing market research with a side hustle. That’s one of the great things about them. Get started, track and measure your results, tweak or move onto something else. Plus you get to replace or exceed your income without having to chuck in your job and risk everything, if that’s what you want to do.

At the end of the day it’s about creating choices in your life so you can live the life you want to live.

Start a side hustle with little to no experience.

All you need to do is find a side hustle to get started with and you can make money with little to no experience.

Imagine getting a profitable idea off the ground with a minimal investment of time, money, and effort while continuing to earn an income from your regular  day-in-day-out steady job.

Yet you don’t need employees, a business partner, or venture funding.

In fact you don’t really need need much money, time, or even experience starting a business. You shouldn’t really need any specialized education at all (obviously all of this depends on what side hustle you’re planning of course, but generally speaking… ).

What you do need is a willingness to try something new, to experiment and learn, and to take action.

A side hustle is about creating choices and having options in your life. It’s peace of mind, and having time to flow.

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